# Ktrl

> Ktrl is a marketing analytics platform for mobile user acquisition. Its public API exposes your apps, campaign spend recommendations (SCALE / HOLD / REDUCE), and cohort LTV/ROAS reports. Everything is read-only.

- REST base URL: https://api.kohort.io/api (header `Authorization: Bearer <your-api-key>`)
- MCP endpoint: https://api.kohort.io/api/v1/mcp (API key)
- Rate limit: 60 requests per minute per company.

## Docs

- [REST API reference](https://api.kohort.io/api-docs/api.md): endpoints, query parameters, response fields.
- [MCP server](https://api.kohort.io/api-docs/mcp.md): tools, client setup, authentication.
- [OpenAPI specification](https://api.kohort.io/openapi.json): machine-readable schema for the REST API.

## Getting started

- Call `GET https://api.kohort.io/api/v1/apps` to list your apps and get an `appId`.
- Pass that `appId` to `GET https://api.kohort.io/api/v1/recommendations`, `GET https://api.kohort.io/api/v1/alerts` or `GET https://api.kohort.io/api/v1/report`.